Financial Advisors, No More Frankenstein Decks

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Testimonials

More than charts.
Optimize the way you communicate.

That is why Exhibit A turns market data, planning concepts, and timely commentary into charts, decks, and reports clients can actually understand.

Exhibit A has transformed my ability to post thoughtful and timely content. It has given me the confidence to provide my market thoughts with on-point graphs to back up what is going on. They continue to evolve and improve and are a one of one partner for my practice.

Exhibit A and the team have been a reliable source in painting the picture about markets related to thematic thoughts, historical evidence, market perspectives and long-term investing that have translated to our clients being more informed.

Exhibit A has been a transformative resource for my business. The depth of its content and the quality of its charts have enabled our small RIA to present insights and materials with the sophistication and polish typically associated with much larger institutions. It has helped level the playing field and enhanced the value we deliver to clients.

Exhibit A is hands-down the best investment we make as a business. Matt and his team not only make that signal elegant in charts, they make it relatable for clients and brandable for the firm.

Exhibit A's visual charts are a game-changer for social media, client reviews and prospect meetings. My favorite feature is the monthly market updates with high-quality human insights that clearly isn't generic AI filler.

The Compound & Friends

Created by the industry's leading content experts.

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Matt Cerminaro

Co-Founder of ExhibitA

Known across wealth management as "Chart Kid Matt," he builds the visuals advisors use to turn market data into clear, client ready stories.

Michael Batnick

CEO of Exhibit A

A well known market podcaster and investment thinker, trusted by advisors for sharp, timely perspective on what is happening in markets.

Ben Carlson

Contributing Author

One of the most widely followed voices in personal finance, known for making markets, investing, and investor behavior easier to understand.

Features

A Better Way To Communicate
With Clients And Prospects

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Chart Library

200+ custom branded visuals that make complex ideas easier to explain.

Reports

Monthly market reports your firm can send without writing from scratch.

Decks

Polished presentations for meetings, reviews, and prospect conversations.

Chart Blasts

Timely visuals built around what's happening in markets now.

Chart Of The Week

A smart reason to show up in your clients' inbox every week.

Capabilities

More Than Just A Logo In The Corner

Every chart, deck, and monthly report is easy to customize, export, and use across client meetings, emails, and prospect conversations.

Updated Daily

We update every chart at 9AM EST.

Powerpoint & PDF Export

No matter what file type, we have you covered.

Choose Firm Colors

Match charts, decks, and monthly reports to your brand.

View & Edit Key Takeaways

If you're not there to explain the chart to your clients, we do it for you.

Upload your Logo

Make client facing content feel more personal.

Add your Headshot

Make client facing content feel more personal.

Choose Font Style

Keep the content aligned with your firm's look.

Pricing

Select A Plan That Works For You

Individual

$299 /month

For advisors looking for a seat just for yourself.

Individual Plan Features:

Monthly Ghost-Written Market and Economic Update from Ben Carlson, CFA

200+ Custom-Branded Charts

NEW: Topical Chart of the Week Every Friday

10+ Custom-Branded Deck Templates

All Charts and Decks Updated Daily

Expert Key Takeaways

Unlimited Custom Deck Creation

Automatically Receive Decks via E-mail

Timely “Chart Blasts” sent to Inbox

PDF and PowerPoint Export

Team of 2-10

discounts apply
$449 /month

For small RIAs or asset managers looking for multiple seats (up to 10).

Includes everything in Individual Plan +

Unique Login for Every Additional Seat

Designated Firm Admin

Branding Uniformity or Custom Branding Per Seat

Enterprise

Let's Talk

For large enterprises looking for a more comprehensive solution.

Reach out:

FAQs

Frequently Asked Questions

What is the story behind Exhibit A?
Exhibit A was built by the world's renowned, content-driven financial advisors who understand the unique challenges of client communication. Drawing from years of experience, we've designed over 100 expertly crafted visuals to address the most pressing market-related questions clients ask on a recurring basis. Our experts include Michael Batnick, Josh Brown, Ben Carlson, and Matt Cerminaro (aka "Chart Kid Matt"). Our mission is to provide advisors with the tools they need to educate, engage, and empower their clients with clarity and confidence no matter the market environment.
Is there a free trial available?
Yes! Exhibit A offers a 7-day free trial so you can explore the platform and see how it works for your needs. Additionally, you can request a sample deck at the top of this page before engaging in a trial.
What does the $299 monthly subscription include?
The $299/month subscription includes unlimited access to Exhibit A's chart library, updated daily across four key sections: Investment Principles, Markets, Economics, and Thematics. Our thematic charts are continuously refreshed to address client concerns and provide the most up-to-date insights.
Are the charts compliance-friendly?
While the charts are prepared with compliance in mind, it is your responsibility to ensure compliance with your own firm policies and securities regulations prior to use. We allow you to include your own customized disclosures at the end of every deck.
Who is Exhibit A designed for?
Exhibit A is designed for financial advisors and wealth managers who want to elevate their brand, stand out in a competitive market, and deliver value to clients. Whether you're an independent advisor or part of a larger firm, Exhibit A helps you create visually stunning and informative content tailored to your unique audience.
How can Exhibit A's charts benefit my firm and my clients?
Charts are incredibly powerful because people are visual learners—65% of the information humans retain is visual. By using well-designed, custom-branded charts, you can clearly communicate complex ideas, making it easier to educate clients on key investment principles. This not only enhances understanding but also positions you as a trusted subject matter expert. In our founders' experience advising clients, utilizing the charts available on the Exhibit A platform has been a game-changer in fostering stronger connections with clients and prospects.
What can I do with the charts from Exhibit A?
You can use Exhibit A charts to create professional client decks, write blog posts, share updates on social media, or enhance your brand's visibility through newsletters. Our charts are designed to drive awareness of your expertise, keep clients focused on their long-term goals, and provide timely insights into markets, economics, investment principles, and thematic trends.
What makes Exhibit A different from other charting platforms?
Exhibit A goes beyond basic charts. We offer a unique custom-branded experience with charts specifically designed to enhance advisor-client communication. We do this by combining our unique wealth-management expertise with visually engaging custom-branded designs to help advisors build their brand, establish trust, and present information in a way that clients and prospects can easily understand and retain.
What makes Exhibit A different from other charting tools?
Exhibit A provides fully custom-branded charts specifically designed for financial advisors. Unlike generic charting tools, our charts empower advisors to build their brand, enhance client communication, and establish a reputation as thought leaders. With content that's relevant, timely, and visually engaging, Exhibit A makes it easier than ever to connect with clients and keep them informed.
How often are the charts updated?
Our charts are updated daily to ensure you always have the most current and relevant data at your fingertips. Whether it's new market trends, economic shifts, or evolving thematic insights, Exhibit A keeps your content fresh and aligned with what matters most to your clients.

Meet Your New Team

Every client and prospect deserves a personalized, visual experience from their Financial Advisor. Our team, led by industry experts, is committed to helping you deliver this unique experience.

michael batnick exhibit a

Michael Batnick, CFA

Chief Executive Officer

Managing Partner at Ritholtz Wealth Management and the driving force behind Exhibit A. Author of The Irrelevant Investor blog and co-host of Animal Spirits and The Compound and Friends podcasts.

matt cerminaro exhibit a

Matt Cerminaro

Chief Product Officer

Known as "Chart Kid," Matt leads product direction and visual strategy at Exhibit A. He brings deep expertise in data visualization and has built a reputation for turning complex financial data into clear, compelling stories.

ben carlson ritholtz wealth management

Ben Carlson

Contributing Author

Ben Carlson is a contributing author at Exhibit A and one of the most trusted voices in personal finance. He translates markets, investing, and investor behavior into clear insights advisors can use with clients.

eric diviney exhibit a

Eric Diviney

Chief Technology Officer

Eric leads technical direction and architecture at Exhibit A. He brings 10+ years of SaaS & Fortune 500 consulting experience and a deep understanding of building high-performance web applications.

aram festekjian exhibit a

Aram Festekjian

Chief Design Officer

Aram leads product experience and creative direction at Exhibit A. With experience across startups, design, SaaS, and fintech, he turns complex ideas into products that feel clear, premium, and built to scale.

graham thomas exhibit a

Graham Thomas

Chief Revenue Officer

Graham brings 25 years of experience in financial services sales and marketing. He leads go-to-market strategy and partnerships, connecting Exhibit A with advisory firms across the industry.

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